31 days to write better copy – coming soon
You’ve asked for it. Now, you’ll get it. At the end of the 31 day challenge, I was asked to create a hardcopy version, a book that you can dip …
You’ve asked for it. Now, you’ll get it. At the end of the 31 day challenge, I was asked to create a hardcopy version, a book that you can dip …
Yippee! We’ve made it. Well done to all of you who took part in the ’31 days to write better copy’ challenge. I really hope that you’ve found it useful …
Writing is definitely a task that is so easy to procrastinate on. A thousand and one things have priority over it. Sometimes writing can take so long – there is …
Okay, so you’ve decided that you don’t have the time or the motivation to write but you need the writing done. That’s a good start. It acknowledges the need to …
Grammar is one of the hardest things to get right when you’re writing an academic paper or a report to the boss. Copy, on the other hand, is a bit …
I often get asked about the magic words to use when writing copy. Magic formulas don’t exist. They don’t exist in real life, they don’t exist in copy-writing. There is …