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What Crunchy Nut Cornflakes Reminded me about Sales
It was mid-term for us last week. This meant Luke, who is 7 was off school. Now, I’m going to share something personal. (Don’t judge me!) On the weekend, we have crunchy nut cornflakes! They are a weekend treat. So on Monday, Luke asked me for …
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My Very First Facebook Live
Last week I did my very first facebook live video. I have to tell you that it wasn’t as scary as I had built it up to be. That being said, I haven’t done one since. (I even did it in my running gear!) I …
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Boost your Business This Week by Spring Cleaning
We have a room in our house that has become a room for dumping things in. In the absence of anywhere else, anything and everything is put into the front sitting room. Do you have a room or area in your house like this? I …
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3 Easy Ways to Get Good Referrals
It was once said to me that everyone knows at least 300 people. So asking one person for a referral means you’re taping into their network of 300 people. When I first set up my business in 2006, I used networking and referrals to grow …
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A Simple Strategy for Professional Services
I read a lot about what works in marketing. I’m a bit of nerd for the reading and studying but it’s all for my client’s benefit. And today, instead of talking about resolutions or goal setting that we didn’t do, I wanted to start the year …
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5 Ways to Immunise your Business from World Affairs
What a few weeks we’ve had. What a few months. First we had Brexit, now we have a new President-elect in the US. I thought I’d wait a few days, let the dust settle and write a post that helps you immunise yourself from world affairs. …
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Changes are afoot with PPC & Twitter
If you’re doing internet marketing (which lets face it, who isn’t), then you need to be aware of two changes that will affect you. Hot off the Press Item 1: Twitter is Changing Twitter is changing. Not from the 140 character as it was suggested …
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The Worst Four Letter Word in Marketing
There is a four letter word that is used quite often in marketing content – whether it’s on a website, poster, presentation or social media tweet. And it generally doesn’t have the effect that you want it to. Back in 2010 when I was researching …