Helping Businesses to communicate better using words

to attract more clients, get more sales and create long lasting relationships.

Successful marketing comes down to the words you use. Every marketing method relies on words – advertising, website, social media, networking script, sales calls. The words you choose can make or break a sale.

To be successful in marketing, it comes down to three things – your message, your market and how you communicate using the right words.

I use a three step, inside-out approach which makes marketing easier.

1. We focus on your message – what makes you different, why should people buy from you, what are your values
2. We focus on your market – who are you targeting, where are they, what do they want to hear
3. We match your message to your market using words – what words should you use, what words should you avoid, how to write compelling and engaging text

My goal is that you will always produce promotional, marketing or sales material that is clear, consistent and conveys your message correctly to your market.

Discover more..

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Learn from an established copywriter and communicator

Meet Denise Fay. Since starting in a marketing communications role in 1997, she has studied and finessed the art of marketing communication. She specialises in using the written word to influence and to persuade in an authentic way.

She sees so many business owners produce material that ultimately ends in the bin and wants to help.

Every day, we are all subjected to over 1,000 pieces of promotional material…and it’s getting higher. How do you make sure your information is read and more importantly, acted upon?

Sales or marketing promotional material needs the same dedication as hiring and training your top sales people.

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Denise Tips from the Blog