Day 29 – How to Brief a Copy-writer
Okay, so you’ve decided that you don’t have the time or the motivation to write but you need the writing done. That’s a good start. It acknowledges the need to …
Okay, so you’ve decided that you don’t have the time or the motivation to write but you need the writing done. That’s a good start. It acknowledges the need to …
Grammar is one of the hardest things to get right when you’re writing an academic paper or a report to the boss. Copy, on the other hand, is a bit …
When I was creating the curriculum for this programme, the subject of sales scripts cropped up. I was talking with a client and he wanted to know, could I or …
Day 26 – 9 Steps to Writing a Successful Sales Script Read More »
The Internet is called the superhighway for a reason. It is full of information and content. You can find any amount of content on any subject that you want. It’s …
What’s the point of writing a fantastic email when no-one opens it? It’s like owning a shop and watching people walk by your door, day in, day out. It can …
We each receive hundreds of emails a week. It has become the communication method of choice for many business professionals. It is easy to sit down and write an email …
Day 21 – Email Etiquette: The Do's and Don'ts of Emailing Read More »