The Banned List of Clichés
I am a bit late in my reading but I found this classic article, written in June, from John Rentoul of The Independent. He has decided to rage a war …
B…is for Buzzwords
The term ‘buzzwords’ incorporates many concepts & words. Yes, it most certainly incorporates the buzzwords that we all yawn at and those that we play the Buzzword Bingo game in …
A…is for Action
I was thinking over the weekend of how to make the most of the 31 days of August. As you know, I’m a big fan of 31 days!! So I …
The Curse of Powerpoint
There I was reading the Sunday Times this past Sunday drinking a cup of coffee when I saw this piece of news. As a marketing communications consultant who has used …
7 ways to market your business at no cost
Cash is King. Long live the King. Use the resources you have to hand to promote your business As a marketing communications consultant, I’m out and about talking to businesses …
International Award for 31 days to write better copy
Monday mornings are usually drab mornings. I find it hard to get into the swing of things after the busy weekend. But this Monday, it was like a Friday! Why? …
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