Merry Christmas

I can't believe it's Christmas already. It doesn't seem like a year has passed since I hung decorations ...
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Nominate your charity for a copywriting gift

It's Christmas. I just love Christmas, I've always loved Christmas. The Christmas tree, the decorations, the lights, the ...
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Modern Etiquette is Key to Professionalism

Four years ago when I was a committee member of Network Dublin, the organisation for women in business, ...
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Relevant content biggest challenge for marketers

The latest Marketing Sherpa research surveyed 1,100 email marketers about the major hurdles in creating effective email communications. ...
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The Nutmeg of Marketing?

A couple of weeks ago, I was having a chat over twitter with the TV food and wine ...
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Complimentary v Complementary

I was writing website text for a client and I got thinking about the word complementary. It's a ...
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I've been featured in HP Sugartone ebook

Great news today. I finished the '31 days to write better copy' challenge and I heard I got ...
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Day 31 – Congratulations & Next Steps

Yippee! We've made it. Well done to all of you who took part in the '31 days to ...
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Day 30 – My Secret Seven Step Writing System

Writing is definitely a task that is so easy to procrastinate on. A thousand and one things have ...
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