A little bit of fun at Coderdojo Conference Launch

I'm involved with the PR for the Global Coderdojo conference to be held in Slane Castle on 11 ...
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A real life example of Guerrilla Marketing

It's not every day that you get to listen to a fantastic guerrilla marketing initiative. But that's exactly ...
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Warning: Small Businesses & the Brand Advertising of the SuperBowl

I LOVE the Superbowl for one reason. The adverts or the commercials, whichever way you describe them. At ...
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1,000,000,000 Smart Phones in Use Around the World

Recent research released by Strategy Analytics shows that there are now 1,000 million smartphones in the world. The ...
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Average website conversion rates per industry

I saw this chart yesterday and wanted to share it with you. I often get asked about conversion ...
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How is your grammar?

Getting grammar right is always hard when copywriting. On one side of copywriting is ensuring that information flows ...
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A simple rule for lead generation

As some of you may know, I'm a moderator for the very resourceful website Bizsugar.com. What this means ...
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Email Fails And Why It’s So Important To Get Email Communication Right

Anyone following the blog will know that all the blogs that were written between February & July have ...
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The Importance of Colour

If you want to hear this blog post - listen to ‘The importance of colour’ on Audioboo Last ...
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