Day 2 – What to Do if Words Don't Come Easy

Back in 1982, FR David sold 8 million copies of his song 'Words'. He sang: "Words don't come ...
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Day 1 – Understanding What your Reader Wants to Read

The first task in the '31 days to write better copy' is to understand what your reader wants ...
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31 Days to Write Better Copy – The Process

The '31 days to write better copy' starts 1st October. It's a challenge to business owners, coaches, entrepreneurs ...
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31 Days to Write Better Copy – The Topics

Some of the topics which we'll cover over the next 31 days include the following. How to write ...
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Sign up for the 31 days to write better copy challenge

If you feel that your written or marketing collateral isn't giving you the results you expected, don't worry ...
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31 days to write better copy

Learn to write better copy - whether it's your brochures, your website, your blog, your enewsletter, anything that ...
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Are your Headlines Sizzling Enough to get your Sales Letters Read?

A headline makes or breaks a sales letter, website page, newsletter, email, email newsletter, blog post or twitter ...
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Does your literature really help or hinder you?

Just got a piece of literature through the post from a printing company. It's always good to get ...
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How Scary is a Blank Page?

There are many things that scare people - mice, heights, snakes, spiders, flying, open spaces, closed spaces. In ...
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